Front Desk & Digital Marketing Executive

Front Desk & Digital Marketing Executive

Occupation: Front Desk Receptionist / Digital Marketing Executive

Location

High Street Centre, Singapore

Working Hours

Monday to Friday: 10:00 AM – 7:00 PM

Salary

SGD 2,800 – SGD 3,200 per month (commensurate with qualifications and experience)

About Us

We are a growing Commercial School committed to providing quality education and excellent student support services. We are seeking a proactive, customer-focused, and digitally savvy Front Desk & Digital Marketing Executive to support our student services, administrative operations, and marketing initiatives.

This role combines front-line customer service responsibilities with digital marketing and student recruitment activities, making it ideal for candidates who enjoy interacting with people while contributing to the growth of the organisation.

Job Summary

Provide professional front desk, student administration, and digital marketing support to ensure smooth daily operations, effective student engagement, and successful promotion of the school's courses and programmes.

Responsibilities

Front Desk & Student Administration

• Manage front desk reception and greet visitors, students, parents, and prospective clients professionally.

• Handle walk-in enquiries, telephone calls, emails, WhatsApp messages, and online enquiries promptly and courteously.

• Provide accurate information regarding courses, schedules, fees, admissions requirements, and school services.

• Process student registrations, enrolments, and course applications.

• Maintain accurate student records and administrative documentation.

• Coordinate class schedules, consultation appointments, examinations, and student activities.

• Process payments, issue receipts, and maintain accurate payment records.

• Assist with attendance tracking and student administration matters.

• Support management and teaching staff with administrative duties including filing, document preparation, data entry, and record management.

• Ensure reception, student waiting areas, and information displays remain organised and professional.

Digital Marketing & Student Recruitment

• Manage and update the school's website, social media platforms, and online listings.

• Create and publish marketing content for Facebook, Instagram, LinkedIn, TikTok, Google Business Profile, and other digital channels.

• Design basic marketing materials, promotional flyers, social media posts, and email campaigns.

• Respond to online enquiries and convert prospective students into course enrolments.

• Assist in planning and executing digital marketing campaigns to increase student recruitment and brand awareness.

• Monitor marketing performance and prepare basic reports on enquiries, leads, and enrolments.

• Coordinate promotional events, education fairs, open houses, and marketing activities.

• Maintain and update customer and prospect databases.

• Work closely with management to implement marketing strategies and student recruitment initiatives.

Required Competencies & Qualifications

• Minimum GCE "O" Level, NITEC, Diploma, or equivalent qualification.

• Minimum 2 years of relevant working experience in customer service, administration, front desk operations, marketing, or related fields.

• Good command of spoken and written English.

• Proficient in Microsoft Office applications including Word, Excel, Outlook, and PowerPoint.

• Familiarity with social media platforms and digital marketing tools.

• Strong communication, interpersonal, and customer service skills.

• Well-organised with strong attention to detail and the ability to manage multiple tasks.

• Comfortable working with numbers, payments, and administrative records.

• Positive attitude, professional appearance, and willingness to learn.

Preferred Competencies & Qualifications

• Experience working in a commercial school, tuition centre, training organisation, or educational institution.

• Experience with digital marketing, social media management, content creation, or lead generation.

• Familiarity with Canva, Adobe Creative Suite, WordPress, CRM systems, or student management systems.

• Knowledge of Google Ads, Facebook Ads, SEO, and email marketing will be an advantage.

• Ability to communicate in both English and Mandarin to liaise with a diverse customer base.

Benefits

• Competitive monthly salary of SGD 2,800 to SGD 3,200 based on experience and qualifications.

• Performance-based incentives for student recruitment and marketing achievements.

• Friendly and supportive working environment.

• Opportunities for training and professional development.

• Exposure to both education administration and digital marketing functions.

• Career progression opportunities within a growing education organisation.

Application

Interested applicants are invited to submit their resume, expected salary, and details of relevant experience. Only shortlisted candidates will be contacted for an interview.