Insurance Manager (Product & Marketing Governance)

Insurance Manager (Product & Marketing Governance)

Location:

Singapore

Employment Type:

Contract / Full-Time (Deployed to Client)

Industry:

Life & Health Insurance

Role Overview

We are seeking an experienced

Insurance Manager (Product & Marketing) with specialized expertise in Singapore’s Life & Health insurance market. This role focuses on brand governance, regulatory compliance alignment, and end-to-end management of customer-facing and distributor collateral.

You will act as the key liaison between Product, Marketing, Legal, Compliance, and Distribution channels, ensuring all product literature, sales enablement kits, and digital touchpoints strictly adhere to corporate brand standards, MAS regulations, and Life Insurance Association (LIA) guidelines.

Key Responsibilities

1. Brand Governance & Content Oversight

• Enforce and govern brand guidelines across all customer touchpoints, distributor channels, and product collateral.
  
• Review, manage, and coordinate the end-to-end production of:
  Product brochures, product summaries, and benefit illustrations.
  Customer application/proposal forms, endorsement templates, and operational servicing forms.
  Distributor sales kits, agency toolkits, training decks, and battle cards.
  Above-the-line/below-the-line marketing collateral and customer-facing digital copy.
  

2. Cross-Functional Stakeholder Management

• Coordinate with Product Development teams to translate complex policy contracts, riders, and product mechanics into clear, customer-friendly literature.
  
• Partner with Legal & Compliance to ensure all disclaimers, risk disclosures, and marketing claims strictly satisfy Monetary Authority of Singapore (MAS) and LIA conduct regulations.
  
• Align with Distribution Channels (Agency, Bancassurance, Financial Advisory/Brokers) to ensure sales enablement materials effectively support channel go-to-market strategies.
  
• Work alongside Brand & Creative Agencies to maintain consistent typography, tone of voice, visual identity, and design hierarchies.
  

3. Review Workflow & Process Optimization

• Manage review cycles, audit trails, and document version control to guarantee zero version drift across print and digital repositories.
  
• Secure necessary sign-offs from internal governance committees prior to product launch or marketing rollout.
  
• Periodically audit and refresh legacy product documentation to maintain regulatory readiness and market relevance.
  

Requirements & Qualifications

Experience & Industry Domain

• 5+ years of relevant experience in Singapore's Life & Health insurance sector across Product Marketing, Brand Governance, or Product Communications.
  
• In-depth familiarity with Singapore regulatory frameworks governing product disclosures, fair dealing guidelines, and insurance marketing (MAS and LIA guidelines).
  

Competencies & Skills

• Proven track record in managing product documentation lifecycles (brochures, proposal forms, policy contracts summary, sales kits).
  
• Acute attention to detail with the ability to spot brand inconsistencies, phrasing ambiguities, and compliance gaps in complex insurance documents.
  
• Strong written and verbal communication skills; adept at converting technical actuarial and underwriting concepts into consumer-accessible language.
  
• High stakeholder management capability to bridge creative marketing, commercial distribution, and risk/compliance functions.
  

Employment & Recruitment Integrity Notice

• Contract Placement: This is an engagement deployed directly to our tier-one insurance client.
  
• Equal Opportunity Employer: We are committed to creating an inclusive, merit-based environment. All qualified applicants will receive consideration without regard to race, religion, gender, age, disability status, or background.
  
• Zero Recruitment Fees: We strictly adhere to ethical hiring practices and never charge candidates any fees (processing, placement, interview, or onboarding costs) at any stage of the application or selection process.