Marketer (Contract)

About the Company

Established in August 2021, The Air Station is part of the Easmed Group, focusing on Sleep Apnea, Sleep Health and Sleep Technologies. Backed by a management team with over 17 years of experience in the medical industry, we have supported the setup of more than 38state-of-the-art hospital sleep labs across Singapore, Malaysia, Indonesia ,Thailand and the Philippines.

At The Air Station, you’ll be part of a purpose-driven team committed to improving lives through better sleep, while gaining valuable experience in a supportive and dynamic healthcare environment.

About the Role

We are seeking a Contract Marketer (3 months) to support product marketing initiatives, product launches, marketing campaigns and commercial activities.

This role will work closely with the Sales, Marketing, Operations, Regulatory and supplier teams to support product positioning, market development, sales enablement and marketing execution within our Sleep Health and healthcare portfolio.

Key Responsibilities

• Support the planning and execution of product marketing plans and launches (e.g. Panthera, Somfit & Itamar) and go-to-market activities.
• Coordinate product marketing campaigns, booths, events, seminars and initiatives to drive product awareness, adoption and sales.
• Conduct market research and competitor analysis to identify market trends, customer needs and business opportunities.
• Support the development of product positioning, value propositions, USP and Customer and Market segmentation strategies.
• Develop and maintain product marketing collateral, including brochures, product information sheets, presentations, training materials and sales tools.
• Work closely with the Sales team to provide product information, sales enablement materials and marketing support.
• Support marketing communications and promotional activities across regional markets.
• Monitor product performance, sales trends and campaign results, and prepare reports and insights for management.
• Coordinate with internal teams, suppliers and regional stakeholders to ensure products and marketing activities are delivered on time.
• Support product portfolio and lifecycle activities, including product updates, launches and promotional initiatives.

Requirement

• Bachelor’s Degree in Marketing, Business, Life Sciences, Healthcare or a related discipline.
  
• 2–3 years of experience in marketing, product marketing, product management or are related commercial role.
  
• Proficient in Microsoft PowerPoint, Excel and other relevant marketing tools.
  
• Proactive, hands-on and execution-focused, with a strong willingness to learn.