Product Manager & Designer

Key responsibilities:
The role combines product management and design across five areas and may flex with business needs.

1. Product management
-Own the product roadmap and backlog for new and existing product lines, prioritizing by customer value, cost and feasibility.
-Write product briefs and requirements and define success measures for each launch.
-Turn customer feedback, reviews and sales data into product improvements.
-Coordinate kitchen, operations, marketing and suppliers to deliver launches on schedule and within budget.
-Prepare costings and timelines for new products, and track launch performance to decide whether to iterate, scale or retire a product.

2. Product and packaging design
-Design and prototype physical products and merchandise, from concept sketches to production-ready files.
-Improve food packaging, service ware and delivery packaging for ease of use, durability, cost and customer experience.
-Build 3D-printed and resin prototypes, run quick user tests with staff and customers, and refine the CAD.
-Source and brief manufacturers and suppliers and prepare technical drawings with materials and tolerances.

3. Menu and meal presentation
-Work with the food and product team on container layouts, portioning guides and meal presentation for different customer groups.
-Design menu cards and inserts, so each menu launch looks consistent and appetizing.

4. Brand and marketing creative
-Create promotional flyers, social posts and ad creatives for paid and organic channels and keep them on-brand.
-Illustrate and maintain brand characters and graphics, and keep a simple visual guide for logo, colour, type and packaging.
-Design landing page layouts in Figma, ready for hand-off to the web build.
-Use AI image tools within our creative workflow, and review output for quality before it goes live.

5. Operations design support
-Apply ergonomics to workspace and packing station layout, labelling and simple jigs that speed up work and reduce errors.
-Support ad hoc design needs across the company's product lines.

Requirements:
Candidates should be able to show the following:
-Diploma or degree in industrial design, product design, business or a related field
-Experience managing a product or project from concept to launch, including briefs, timelines and cross-team coordination
-Ability to use customer feedback and sales data to priorities and improve products
-Basic costing and budgeting skills
-Proficiency in 3D CAD (for example SolidWorks or Rhino) and rendering tools
-Hands-on prototyping, including 3D printing, and the ability to prepare technical drawings
-Working knowledge of design for manufacturing and supplier coordination
-Proficiency in Figma, Adobe Illustrator and Photoshop
-Experience using AI-assisted design tools
-A portfolio showing end-to-end product or design work
-Good written and spoken English; the ability to communicate with Mandarin-speaking suppliers is an advantage

Nice to have: food packaging or F&B experience, and comfort working in a fast-moving small business where one person covers several design needs.

Job Position: Product Manager & Designer (Full Time)

*We are regret to inform that only shortlisted candidates will be noticed*

EA license no: 12C6255

EA Reg.id: R1660688