Marketing Executive, Volvo

Key Responsibilities

• Develop and execute marketing plans, including but not limited to product launches, campaigns, promotions, branding activities, etc.
• Manage and execute the expansion of a structured and effective CRM programme
• Manage CRM systems (such as Salesforce), to enable optimal planning and execution of CRM programmes and events
• Use of data analytics across all platforms and activation performance to enhance future marketing plans and direction
• Conceptualise, plan and execute events and customer engagement activities, including but not limited to roadshows, test drive events, partnerships, sales events, showroom events, etc. to meet business goals while managing budget and expenses
• Source and plan partnerships for branding and leads generation initiatives
• Design and produce collaterals for branding and tactical initiatives
• Oversee all areas of showroom and service centre to ensure maintenance and alignment with brand guidelines and enhanced customer experience
• Provide marketing support to achieve aftersales business objectives
• Ensure accurate budget and expenses reporting
• Any other tasks assigned by your superior

Qualifications / Professional Certifications / Skills Required

• Minimum bachelor’s degree in business, marketing, or relevant field of study
• At least 3 years of relevant work experience
• Strong written and verbal communication
• Highly organised and analytical
• Meticulous with strong attention to details
• Able to excel under pressure with the ability to manage concurrently projects and multiple deadlines
• Flexibility to work over on weekends as required
• Excellent teamwork skills
• Willingness to learn and excel
• Proficient in MS Office applications and Adobe Photoshop
• Possess a valid Class 3/3a driving license