Digital Marketing & Performance Specialist

About the Role

Join our fun, fast-growing digital marketing agency in Singapore, where you'll have the opportunity to work on diverse digital marketing campaigns across multiple industries.

We are looking for a motivated, analytical and AI-savvy Digital Marketing & Performance Specialist to join our team. You will be responsible for managing, monitoring and optimising integrated digital marketing campaigns across multiple platforms and touchpoints, analysing performance data and identifying opportunities to drive better results.

If you're already leveraging AI-powered tools in your daily workflow to work smarter, analyse data, uncover actionable insights, streamline processes and identify campaign optimisation opportunities, we'd love to hear from you!

Your Responsibilities

• Manage assigned client accounts holistically, understanding their business objectives and developing digital marketing approaches that support overall growth.
• Plan, execute and optimise digital marketing campaigns across relevant platforms and channels to achieve clients’ marketing objectives.
• Leverage AI-powered tools to enhance marketing workflows, analyse data, uncover insights, generate ideas and identify opportunities to improve campaign effectiveness.
• Explore and apply AI-driven solutions to streamline processes, improve productivity and support smarter, data-informed marketing decisions.
• Oversee campaign deliverables and coordinate with creative, content and web development teams to ensure quality, consistency and alignment with client objectives.
• Identify opportunities to improve account performance, strengthen client relationships and expand service offerings in collaboration with the manager.
• Stay informed about emerging digital marketing trends, AI capabilities and new technologies, assessing their practical applications in delivering better marketing outcomes.
• Take ownership of assigned accounts, ensuring campaign execution, client communication and deliverables consistently meet expectations and business objectives.

Our Benefits

• Competitive remuneration package
• Medical and dental benefits
• Team bonding activities
• Exposure to diverse clients, industries and digital marketing campaigns
• Opportunities to explore and apply AI-powered tools and emerging marketing technologies
• Collaborative team environment with cross-functional exposure
• Professional development and career progression opportunities in a growing digital marketing agency

Our Requirements

• Minimum Diploma or Degree in Business, Marketing, Business Information Systems, Mass Communication or a related field.
• Minimum 2–3 years of hands-on experience in digital marketing or performance marketing
• Strong understanding of campaign performance metrics, conversion tracking and data analysis
• Ability to identify campaign optimisation opportunities and implement improvements independently
• Familiarity with AI-powered tools and their practical application in digital marketing workflows
• Strong analytical and problem-solving skills, with a results-driven mindset
• Experience working in a digital marketing agency is an advantage