Marketing Executive

Job Summary

StaffKing Pte Ltd is looking for a Marketing Executive to strengthen our digital presence, develop marketing content and generate new business leads. The successful candidate will support our marketing initiatives across digital platforms and contribute to the company's business growth.

Key Responsibilities

• Plan and execute digital marketing campaigns across social media and other relevant online platforms.

• Create engaging content, including social media posts, graphics, short videos and marketing materials.

• Manage and maintain the company's social media accounts and website content.

• Support search engine optimisation (SEO) initiatives to improve online visibility and website traffic.

• Develop marketing campaigns to generate leads and increase brand awareness.

• Monitor marketing performance, website traffic and lead generation results, and prepare regular reports.

• Conduct market research and competitor analysis to identify marketing opportunities.

• Support the development of marketing materials, company presentations and recruitment-related campaigns.

• Work with the management team to align marketing activities with business objectives.

• Explore and implement suitable digital tools and AI applications to improve marketing productivity.

Requirements

• Diploma or degree in Marketing, Digital Marketing, Communications or a related field.

• Experience in digital marketing, content creation, social media management or lead generation is preferred.

• Familiarity with social media platforms, SEO principles and digital marketing tools.

• Basic knowledge of graphic design and video editing tools, such as Canva or CapCut.

• Good written communication skills and the ability to create clear, engaging marketing content.

• Analytical mindset with the ability to interpret campaign performance and recommend improvements.

• Able to work independently, manage multiple tasks and meet deadlines.

• Willingness to learn, take initiative and contribute ideas to improve marketing effectiveness.