Retail Manager – Sales & Marketing [CCP for Retail Professionals & Associates]

Job Summary

The Retail Manager – Sales & Marketing will receive structured training to develop skills in retail management, e-commerce operations, livestream sales, digital marketing, and customer engagement, supporting a career transition into these fields.

Responsibilities

• Manage e-commerce platforms and oversee daily online sales activities to ensure smooth operations
• Plan, coordinate, and participate in livestream sales sessions on social media and e-commerce platforms to drive sales
• Manage product listings, update pricing, and execute online promotions and campaigns to enhance customer engagement
• Develop and implement sales and marketing campaigns to increase sales and brand visibility
• Create and assist in digital content production and promotional activities for retail, social media, and e-commerce channels
• Monitor sales performance, analyze customer feedback and campaign results, and use data insights to optimize sales strategies
• Acquire in-depth product knowledge and apply effective product presentation and customer engagement techniques
• Coordinate with livestreamers, content creators, e-commerce partners, and internal teams to execute campaigns and promotions
• Collaborate with operations and warehouse teams to ensure inventory availability and timely order fulfilment
• Handle customer enquiries and deliver excellent customer service to build strong customer relationships
• Prepare sales and performance reports and recommend improvements to enhance business outcomes
• Stay informed on trends in retail, e-commerce, social media, and livestream commerce to maintain competitive advantage
• Progressively assume greater responsibility for managing retail, e-commerce, sales, and marketing activities after training completion

Preferred competencies and qualifications

• Diploma or Degree in any relevant discipline
• Strong communication and interpersonal skills to effectively engage customers and team members
• Basic computer literacy with a willingness to learn e-commerce, social media, and digital marketing tools
• Positive attitude towards sales and customer service with a customer-oriented mindset
• Good organisational and coordination skills to manage multiple tasks in a fast-paced environment
• Self-motivated and responsible, able to work independently and collaboratively within a team
• Willingness to learn and adapt through structured training and on-the-job learning
• Comfortable developing presentation and livestreaming skills for customer engagement