Marketing Executive / Assistant Manager (E-Commerce/D2C)

About Company:

Our client is responsible for the sales and marketing of consumer electronics and home appliances in Singapore.

Job Description:

- Responsible to develop and implement integrated e-commerce marketing campaigns designed to increase traffic and generate sales revenue

- Manage and implement online campaign efforts across multiple channels

- Conduct post-campaign analysis and day-to-day campaign monitoring

- Co-ordinate with internal stakeholders to execute online campaigns such as pricing and catalogue, strategies to maximize sales and inventory management

- Analyze customers online shopping behavior to deliver clear insights on customer development and engagement

- Work closely with team to liaise with creative and ecommerce vendors to ensure that marketing communications/ collaterals are aligned with branding guideline

- Work with agency to generate campaign creatives

- Provide copy writing support for marketing collaterals

- Responsible for online marketplaces and managing customers’ online journey

- Explore and work with internal/external stakeholders to create D2C value added feature/function to be implemented and differentiated

- Managing platform chatbots and provide timely response

- Perform monthly sales, inventory and purchase management

- Any ad-hoc duties in relation to the business where assigned

Job Requirements:

- Minimum a Degree in Marketing, Business or related field

- Possess at least 2 - 3 years of relevant experience for executive position and at least 4 - 5 years of relevant experience for an assistant manager position

- Experience in managing E-commerce platform, own on-line stores, online sales, Direct-to-Consumer (D2C)

- Experience in customer engagement, roadshows, events, promotional activities (promotion, flash sales, Livestreams, Email marketing, etc.)

- Understand Key Online Metrics (e.g. site traffic, bounce rate, CVR, AOV, etc.)

Compensation:

- Work location: Bedok, Singapore

- Working hours: Monday to Friday: 9am - 5:30pm

- Variable monthly allowances

- AWS Entitlement

- Performance bonus (subject to individual and company's performance)

- Annual leaves and Medical benefits

- Group insurance

- Possesses an opportunity to work in a diverse working environment within MNC setting