Marketing executive

Key Responsibilities:

• Develop and implement marketing strategies and campaigns to promote banking and financial products.
• Conduct market research to understand customer needs, competitor activities, and industry trends.
• Collaborate with product, sales, and digital teams to create effective marketing materials including brochures, newsletters, social media content, and presentations.
• Manage digital marketing channels such as social media, email campaigns, SEO, and website updates to increase brand awareness and generate leads.
• Track and analyze marketing campaign performance using relevant metrics and tools, and provide insights for continuous improvement.
• Organize and participate in marketing events, seminars, and webinars to enhance customer relationships and market presence.
• Support brand development initiatives and maintain consistency across all communication channels.
• Stay updated on compliance regulations and ensure all marketing activities adhere to financial industry standards and company policies.