Marketing Assistant

Company Overview

MARY CHIA BEAUTY & SLIMMING SPECIALIST PTE LTD is a company specializing in beauty, wellness, and slimming services, focusing on delivering quality treatments and customer care in Singapore.

Job Summary

Assist the Marketing team in executing campaigns and promotions by creating content, coordinating with outlets and vendors, supporting events, and managing social media platforms to enhance brand presence and customer engagement.

Responsibilities

• Plan and execute marketing campaigns, promotions, and activities in collaboration with the Marketing team
• Prepare marketing materials including artwork, posters, flyers, EDMs, and social media content to support campaigns
• Manage and update social media platforms such as Facebook, Instagram, TikTok, and other relevant channels to maintain active brand presence
• Create basic social media content including photographs, short-form videos, captions, and promotional posts to engage target audiences
• Coordinate with outlets to ensure timely implementation and display of marketing campaigns and promotional materials
• Organize roadshows, events, product launches, festive promotions, and other marketing activities to boost brand visibility
• Liaise with designers, printers, suppliers, agencies, influencers, and external vendors to facilitate marketing deliverables
• Monitor competitors’ promotions, pricing, social media activities, and market trends to inform marketing strategies
• Support customer engagement initiatives, database marketing, CRM, and customer reactivation campaigns to drive sales
• Distribute marketing materials and maintain adequate stocks of promotional collateral across outlets
• Update promotional information, price lists, campaign schedules, and marketing records to ensure accuracy
• Compile sales and campaign data and assist in preparing basic marketing performance reports for review
• Assist with photography and video recording during events, treatments, product demonstrations, and marketing activities
• Support collaborations and promotional activities with shopping malls, landlords, and business partners to expand reach
• Work closely with outlet, Sales, and Operations teams to support promotions and sales initiatives effectively
• Perform general administrative duties for the Marketing department to maintain smooth operations
• Carry out other marketing-related duties and projects assigned by the Marketing Executive, Manager, or Management

Preferred competencies and qualifications

• Minimum NITEC/Higher NITEC, Diploma or equivalent in Marketing, Business, Mass Communications, Digital Media, or related discipline
• Familiarity with social media platforms, particularly Facebook, Instagram, and TikTok
• Basic knowledge of Canva, photography, video editing, or other content-creation applications
• Creative mindset with willingness to contribute ideas for social media content and promotional campaigns
• Good written and verbal communication skills to effectively convey marketing messages
• Strong organizational skills to manage multiple assignments and meet deadlines
• Comfortable coordinating with different outlets, vendors, and internal departments
• Ability to work independently with guidance and collaboratively as part of a team
• Proficient in Microsoft Office applications for daily marketing tasks
• Willingness to travel between outlets and assist with events, roadshows, or promotional activities as needed
• Interest in the beauty, wellness, lifestyle, or retail industry is advantageous
• Fresh graduates are welcome to apply; prior marketing, retail, or social media experience is advantageous
• Willingness to learn and develop skills in digital marketing, content creation, and campaign management