Marketing Intern / Assistant

MARKETING ASSISTANT / INTERN – JOB SCOPE

Marketing Support

• Assist and support the Marketing Executive in the planning, coordination and execution of marketing campaigns, promotions, events and other marketing activities.
• Assist in preparing marketing materials, promotional collaterals, signage and other communication materials.
• Coordinate with retail stores to ensure marketing campaigns and promotional activities are properly communicated and implemented.
• Assist in maintaining and updating the marketing calendar, campaign schedules and promotional activities.
• Conduct basic market and competitor research on promotions, products, pricing and marketing activities.
• Support customer-related promotional activities and campaigns.

Social Media & Digital Marketing

• Assist the Marketing Executive in preparing and scheduling content for social media platforms.
• Support the creation of social media posts, captions, images, videos and other digital content.
• Assist with basic photography, videography and content editing where required.
• Support digital marketing campaigns, EDMs and other online marketing activities.
• Monitor social media activities and assist with customer enquiries or feedback where appropriate.

E-Commerce Support

• Assist with updating products, prices, promotions, images and product descriptions on the e-commerce website.
• Check and ensure that online product and promotional information is accurate and up to date.
• Assist in setting up online promotions and campaigns.
• Support the Marketing Executive in monitoring online sales and campaign performance.
• Coordinate with relevant teams on stock availability, new product launches and online promotions.

Events & Retail Support

• Assist in the preparation and execution of store events, roadshows, warehouse sales and other promotional activities.
• Support event setup, preparation of materials and on-site coordination where required.
• Coordinate with retail staff on promotional mechanics, marketing materials and event requirements.
• Conduct store visits when required to support and check the execution of marketing activities.

Merchandising Support

• Assist the Merchandiser from time to time with merchandising-related duties as required.
• Support the preparation and coordination of merchandise for promotions, events and seasonal campaigns.
• Assist with stock consolidation, product allocation or transfers where required.
• Assist in checking product information, pricing and promotional merchandise.
• Support visual merchandising and product display activities when necessary.
• Provide administrative and operational support to the Merchandiser during busy periods, new launches, sales events or other activities.

Reporting & Administrative Support

• Assist the Marketing Executive in compiling sales, marketing and campaign reports.
• Maintain proper records of marketing activities, promotional materials, photographs and campaign information.
• Assist with quotations, invoices and coordination with vendors and suppliers.
• Provide general administrative and operational support to the Marketing Executive and Marketing team.
• Work closely with the Merchandiser, Retail team and other departments when required.
• Perform any other duties and responsibilities as assigned by the Company from time to time.

Job Requirements

• Strong willingness to learn, with a proactive and professional attitude.

• Basic understanding of marketing principles, strategies, and techniques.

• Excellent verbal and written communication skills.

• Proficient in Microsoft Office applications (Word, Excel, PowerPoint, and Outlook).

• Familiarity with marketing software and digital tools, such as CRM platforms, online analytics tools, Google Ads, Instagram, TikTok and current social media trends

• Passion for marketing and keen interest in industry trends and best practices.

• Strong organizational skills with attention to detail and the ability to manage multiple tasks effectively.

• Ability to work independently as well as collaboratively in a team environment.