Intern, Branding & Digital Marketing

Key Responsibilities (Intern 1 - Writer for LinkedIn)

1. Content Creator for LinkedIn

• Support Dept Lead in ensuring our LinkedIn content calendar align with our strategic direction, our fund-raising campaigns and key events.
• Craft compelling and professional written content on LinkedIn for AMP35 events and activities, writing articles pertaining to economic well-being, promote healthy and positive work culture at AMP #lifeatAMP, soft sell our fund-raising campaigns and events, tips and topics that’s relatable to mid-career professionals and showcases the behind-the-scenes of AMP.
• Engage with our followers on LinkedIn.
• Ensuring that AMP mentions on traditional newspaper is reflected online, especially on Facebook.
  
  2. Reels Management Support (Internal Staff)

• Mobilise staff and liase with vendor during the pre-production and post-production stage of reels filming to promote internal and external events.
• Ensure that filming of reels goes smoothly on the day of filming.
  
  3. Admin support (ad-hoc)

• Raise PR - support Dept Lead in the preparation and submission of invoices and quotes from potential vendors for any campaigns.
• Support Dept Lead in analytics reporting for LinkedIn and META.
• Photography support (internal events, if any).
• Note taking during meetings.

Key Responsibilities (Intern 2 - Marketing Support)

1. Collaborators/Influencer marketing

• Research industry trends and trending videos for trending Instagram reels ideas.
• Ensuring there is alignment between reel ideas and our online branding message.
• Support Dept Lead in initiating influencers collaborations from A-Z (from writing to influencers, source for quotes, oversee the communications, ideation, execution and ensure requirements are met and delivered).
• Analyse the performance after collaboration .

2. Website changes and Updates

• Assist to make changes to the website (for eg. Content updates, banners, info, career openings).

3. Marketing Admin support (ad-hoc)

• Support Dept Lead when there is any sort of performance tracking needs to be done (using META dashboard or LinkedIn dashboard).
• Contribute marketing ideas when developing campaigns.
• Ensure that content calendar is adhered to, meeting deadlines and vendor is also on time with deliverables.
• Photography support (internal events, if any).
• Note taking during meetings.