Social Media Executive

Working Location: Northstar @ AMK, Singapore

Working Days: Monday to Friday

Working Hours: 9:00 AM – 6:00 PM

Work Week: 5 Days Work Week

Annual Leave: 12 Days Onwards

Job Summary

Responsible for creating, managing and coordinating social media content across multiple brands to strengthen brand presence, increase audience engagement and support marketing initiatives.

Responsibilities

- Manage the company's social media platforms, including Instagram, TikTok and Facebook.

- Develop and manage monthly content calendars to ensure consistent and timely publishing.

- Conceptualise creative content ideas, prepare content briefs and write engaging captions in line with each brand's identity and marketing objectives.

- Design visually appealing social media posts, promotional materials and event announcements using Canva.

- Liaise with the in-house photographer/videographer to coordinate photoshoots and video production, providing creative direction and references where necessary.

- Perform basic videography and video editing for short-form content when required.

- Develop and coordinate promotional content for events, pop-ups and brand collaborations.

- Monitor social media engagement and audience interactions, including comments and messages.

- Track content performance and identify opportunities to improve reach, engagement and overall social media presence.

- Keep up with current social media trends, market developments and competitor activities to identify new content ideas and marketing opportunities.

- Provide on-site and operational support for company events, projects and activities when required.

- Assist with administrative duties and day-to-day operational tasks.

- Support cross-functional teams on various initiatives and special projects.

- Undertake other ad-hoc duties and responsibilities as assigned by management.

Required Competencies & Skills

- Proficiency in Canva for social media design and content creation.

- Good copywriting skills and an eye for visual aesthetics.

- Familiarity with Instagram, TikTok, Facebook and other social media platforms.

- Strong organisational and time management skills.

- Ability to manage multiple brands and projects simultaneously.

- Creative, adaptable and willing to learn new skills.

Preferred Competencies & Qualifications:

- Experience in social media management, digital marketing or content creation.

- Ability to create animations and motion graphics for short-form videos.

Please include a portfolio of your previous work or relevant social media content samples with your application.