Event Operations Representative

1. Site Sourcing & Business Development

• Proactively source, identify, negotiate, and secure event/roadshow venues (e.g., shopping malls, exhibitions, career fairs, community events).

• Maintain a forward pipeline of potential sites and secure opportunities at least 4 weeks in advance when practicable.

• Build and maintain relationships with venue owners, mall management, event organisers, vendors, and business partners.

• Represent the company at networking sessions, business meetings, and site discussions.

2. Site Evaluation & Analysis

• Conduct site recces and on-site assessments for visibility, accessibility, footfall, and demographics.

• Gather market intelligence (competitor presence, traffic patterns).

• Collect feedback from the sales team regarding site performance and sales sentiment.

• Analyze operational/sales data to recommend optimal site locations.

3. Event Coordination & Operations

• Coordinate and support planning, setup, execution, and organization of events and roadshows.

• Liaise with internal departments, clients, venue management, and vendors.

• Handle and resolve on-site operational issues before, during, or after events.

4. Vendor & Administrative Coordination

• Liaise with vendors and venue management regarding bookings, logistics, and operational details.

• Process site-related payments and submit all receipts, invoices, and supporting documents.

• Maintain accurate records of bookings, quotations, and event documentation.

5. Reporting & Continuous Improvement

• Prepare, update, and analyze site reports, event reports, and tracking sheets.

• Provide recommendations for future site selection and operational improvements.

• Attend planning meetings and communicate site findings and updates to the sales team.

6. General Responsibilities

• Represent the company professionally at all times.

• Perform other related duties or projects assigned by the company.